What's Hot This Season: Summer Event Design Trends We're Loving

At Blueprint Studios, we know that the magic of summer lies in its energy—bold, warm, and full of life. That energy is also what we aim to capture in every project we touch. As the 2025 summer season heats up, we're seeing that same dynamic spirit reflected in event design trends across the board: more color, more texture, more immersive experiences that spark genuine connection and joy.

Whether it’s a sun-drenched corporate retreat, an alfresco celebration under the stars, or an immersive tradeshow booth designed to wow attendees, this season’s trends are all about creating standout moments that feel both intentional and unforgettable.

Here’s what’s inspiring us right now—and how we’re helping bring summer’s most sought-after design trends to life through our work in event production, event management, and creative event styling.

Bold Color Pallets That Pop

Neutrals had their moment, but this summer is all about saturation. We’re seeing clients lean into unexpected color stories—think vibrant citrus tones, rich jewel-drenched accents, and high-contrast pairings that bring spaces to life.

At Blueprint Studios, we love using color to create emotional resonance. From bold lounge vignettes and party rentals to large-scale custom installations, a playful and confident use of color can transform any event space into a captivating experience.

How We're Applying It:

• Custom-built tradeshow displays with vivid backdrops and branded color schemes

• Layered wedding decor rentals using colored glassware, linens, and modern floral accents

• Playful corporate lounge setups with saturated textiles and statement furniture

  
  

Pro tip: Color blocking is having a serious moment. Try layering saturated linens, florals, and lighting in monochromatic zones to create a sleek, editorial effect—perfect for both brand activations and luxury weddings.

Elevated Outdoor Experiences

Summer calls for open-air design, but in 2025, we're taking it to the next level. Outdoor venues are being reimagined as fully styled environments—not just backdrops.

Outdoor Styling Ideas from This Year’s Top Summer Event Design Trends:

• Luxury lounge vignettes under the stars

• Shaded dining areas with ambient lighting and layered textures

• Seamless indoor-outdoor transitions for versatile event flow

• Tent rentals with curated interiors that evoke modern summer glamour

  
  

From vineyard gatherings and coastal retreats to rooftop soirées and garden galas, our clients are embracing the natural beauty of outdoor spaces and enhancing it with thoughtful design. At Blueprint Studios, we bring these visions to life with curated furnishings, layered lighting, and immersive styling that ensures every outdoor event feels sophisticated and welcoming.

Statement Florals with Unexpected Texture

Floral design in 2025 is bolder, sculptural, and deeply textural. We're moving beyond simple arrangements and embracing florals as artful installations that anchor the event space.

We're seeing an exciting blend of:

• Fresh blooms with dried elements and mixed greenery

• Structural vessels that add height and drama

• Interactive floral walls and suspended installations that create share-worthy moments

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Whether we're designing for a conference planner, a luxury wedding, or a convention production team looking to impress their audience, our floral studio team crafts pieces that spark conversation and inspire awe.

Personalized Guest Touch Points

As the industry moves toward more intentional experiences, personalization is taking center stage. Guests want to feel seen, valued, and immersed in an event’s story.

We're integrating custom guest experiences such as:

• Branded gifting moments

• Interactive welcome stations

• Thoughtful signage and curated event journeys

• Personalized conference logistics touchpoints that elevate the attendee experience

By designing events with these human moments in mind, we help brands and couples foster deeper connections with their audiences.

Mixed Materials & Layered Styling

Texture is trending. This summer, we're layering mixed materials—terrazzo, rattan, velvet, metal, wood—to create rich, tactile environments.

This look is especially popular for:

• Contemporary wedding furniture rentals

• Experiential event themes in the corporate and conference planner space

• Vegas shows furniture and nightlife-inspired hospitality environments

  
  

The result? Spaces that feel collected, lived-in, and visually dynamic. From layered event staging to textured tabletop design, we use materiality to craft experiences that engage all the senses.

Bringing These Trends to Life: Recent Inspiration from the Blueprint Studios Portfolio

Across our event production work in recent months, we've seen these trends come to life in powerful ways:

RSA Conference

For one of the world’s largest cybersecurity conferences, we created a tradeshow booth experience that combined a vivid color palette, immersive branding, and interactive touchpoints. Suspended cube installations and lush textures transformed the exhibit into a show-stopper.

SoCap23 Al Fresco

We reimagined an expansive outdoor area in San Francisco’s Yerba Buena Center for the Arts into an elegant, multifunctional space for progressive dialogue. The blend of sustainability-focused materials, layered styling, and engaging activations reflected this season’s emphasis on intentional outdoor design.

Formula 1 Heineken House

At the Las Vegas Grand Prix, we designed a three-story, neon-lit hospitality suite that embodied bold color, immersive storytelling, and layered textures. From bespoke lounge spaces to experiential bar areas, every detail celebrated the spirit of summer nightlife.

TAKEAWAYS: Tips for Bringing Summer 2025 Trends to Your Next Event

If you’re looking to embrace this season’s most exciting trends, here are a few actionable takeaways:

Lean Into Color

Don’t be afraid of bold hues. Thoughtful color design creates memorable moments and powerful brand recall.

Elevate Outdoor Spaces

Treat outdoor venues as fully styled environments, not afterthoughts. Think layered lighting, texture, and luxury lounge elements.

Make It Personal

Integrate personalized guest touch points to foster deeper engagement and connection.

Play with Texture

Mix materials and finishes to create spaces that feel rich and layered, perfect for both visual impact and tactile experience.

Think Beyond the Expected

Incorporate unexpected floral elements, interactive installations, and curated styling to surprise and delight your guests.

Let's Bring Your Vision to Life

At Blueprint Studios, we believe that every season is an opportunity to design experiences that are inspired, intentional, and unforgettable. Whether you’re planning a brand launch, a summer celebration, or an immersive conference experience, our team is here to help you craft something extraordinary.

From event decor to event rentals, from custom fabrication to conference coordination, we bring energy and creativity to every project we touch.

Ready to elevate your next event? Contact us today to bring your vision to life. Let’s create something unforgettable, together.